Case Study

Local SEO for HVAC Company

The Company

Since 1994, Desert Air has had the pleasure of providing the community in Reno & Sparks HVAC repair services or help with purchasing a new HVAC unit.

They began with just 1 truck, a home office, and a vision from the owner, Spencer Phungphiphadhana, to serve the community.

Now, almost 30 years later they’ve expanded beyond just heating & air conditioning to include plumbing, excavation, and alternative energy.

Ace Studios was brought in with 2 goals:

  1. Increase Local SEO Rankings by optimizing the Google Business Profile regularly.
  2. Audit and optimize their local listings to ensure accuracy and that they are ranking #1 for local search results

Campaign Period: March 2021 – March 2022

The team at Ace Studios delivered on those goals and more.

Desert Air Truck

Local SEO Results

Since Desert Air has multiple services that serve many locations in northern Nevada, it was important that their Google My Business listing was monitored and consistently optimized so that they were performing well for folks searching for “heating and air repair near me”.

The Ace Studios SEO team delivered massive increases for each location.

Here are a few key results we delivered:

  • Increased Business Profile Interactions by 285%
  • Increased Business Profile Views by 169%

Through our Local SEO efforts – we were able to increase store visits, phone calls, website visits, and overall leads driving results to the Desert Air website to book an appointment.

March 2021 Starting Point

March 2022 Campaign Finish