The Challenge

The Guinn Center, a leading policy research organization, had been operating with a website that hadn’t seen updates in over a decade. With an outdated design and limited functionality, the site did not reflect the Center’s standing as a forward-thinking institution dedicated to data-driven insights and public policy research. To position The Guinn Center alongside other top-tier research institutions nationwide, they needed a complete website overhaul that would stand the test of time, improve usability, and better serve their audience’s evolving needs.

Our Approach

Ace Studios set out to transform The Guinn Center’s digital presence with a modern, functional design tailored to the needs of a research institution. We focused on creating a visually appealing, user-centered experience with intuitive navigation, mobile-friendliness, and advanced functionality.

Here’s what we accomplished:

Elevated, Modern Design
We delivered a fresh, professional look that mirrors the standards of prominent research institutions across the country. The updated design incorporates clean lines, engaging visuals, and a structured layout, reflecting The Guinn Center’s expertise and credibility in the policy research field.

User-Friendly News and Resources Sections
A primary objective was to improve access to research resources and news articles. We developed easily navigable sections, making it simple for users to locate the latest reports, articles, and policy briefs. The site’s content is now accessible, engaging, and presented in a way that promotes knowledge-sharing.

Mobile Optimization and PDF Embedding
Recognizing the importance of mobile access, we optimized the site for use across all devices. The updated design enables seamless PDF embedding and viewing, allowing users to digest research reports and resources on the go without cumbersome downloads.

Advanced Events Calendar with RSVP Functionality
To keep The Guinn Center’s audience informed and engaged, we integrated a robust events calendar with RSVP functionality. This feature empowers users to register for webinars, forums, and other events directly through the site, fostering greater involvement and awareness around The Guinn Center’s initiatives.

Dynamic Research Page with Advanced Filtering
We created a dedicated Research page with advanced filtering options by policy area. This feature enables users to quickly access relevant research based on topics of interest, improving content discoverability and making The Guinn Center’s extensive library of resources more accessible.

The Challenge

Coffeebar, a beloved coffee brand known for its welcoming vibe and bold flavors, came to Ace Studios with a need for a website that could keep up with their growing customer base and reputation. With multiple e-commerce platforms, a website that wasn’t mobile-friendly, and limited accessibility, the brand struggled to deliver the kind of seamless online experience that matched their in-store charm. Coffeebar needed a website that not only unified their e-commerce experience but also showcased their extensive reach, with both Coffeebar locations and wholesale partners across the country.

Our Approach

Ace Studios stepped in to create a redesigned website that captures the essence of Coffeebar’s brand while delivering a best-in-class digital experience. Here’s how we tackled it:

Unified E-commerce Platform
By merging Coffeebar’s various e-commerce platforms into one seamless system, we simplified the online shopping experience, making it intuitive for customers to shop for coffee, subscriptions, and merchandise all in one place.

Enhanced User Experience
We took a user-centered approach to ensure smooth navigation, implementing structured pathways to help visitors find exactly what they’re looking for, whether it’s their nearest Coffeebar location, wholesale partners, or the latest seasonal blends.

Mobile Optimization
Understanding the importance of a mobile-friendly experience, we revamped the site to deliver a flawless mobile browsing experience. From product pages to checkout, every aspect was crafted to perform seamlessly on any device.

Interactive Location Map
To help Coffeebar lovers find their next cup of coffee, we developed an interactive map showcasing all Coffeebar and wholesale partner locations across the United States. This visual tool connects customers to Coffeebar, wherever they are, and brings their national presence to life.

Improved Accessibility
Accessibility was a priority. The redesigned site adheres to WCAG standards, with improved color contrast, keyboard navigation, and screen reader compatibility, ensuring an inclusive experience for all users.

Enhanced Subscription Service
We revamped the subscription experience, making it easy for customers to set up and manage subscriptions to Coffeebar’s most popular products. With flexible options and improved account management, the subscription service is now a breeze for regulars and newcomers alike.

Online Events Calendar
We implemented an online events calendar to showcase in-store happenings, community events, and more, creating a central hub for customers to stay engaged with Coffeebar’s culture.

Challenges

The website had outdated information, and didn’t have the modern, user-friendly design Shondra was seeking to ensure that she could connect with voters in the right way. It also didn’t make it easy for folks to sign up for updates or make a secure donation online.

Solutions Provided

• Search Engine Optimization
• Updated Content Strategy & Imagery
• Responsive Design
• Email Sign-Up Form Implementation
• Robust Online Donation Form

The Results

We were able to provide Shondra’s campaign with a new and improved website!

Challenges

Koinonia Family Services approached Ace Studios seeking assistance in revitalizing their online presence. Their existing website suffered from outdated design elements, poor search engine optimization (SEO), lack of mobile-friendliness, and non-compliance with ADA accessibility guidelines.

Koinonia recognized the need to enhance their website to effectively communicate their mission, engage with various stakeholders, and streamline the online service inquiry and donation processes.

Solutions Provided

• Search Engine Optimization
• Updated Graphic Design elements
• Responsive Design
• Robust homepage slider
• Streamlined online service inquiry & online donation platforms

The Results

We were able to provide KFS with a new and improved website!

The Ace Studios team is pleased to learn that the Renown Health Annual Report website design we created for Renown Health was recognized among the leading healthcare organizations in the U.S. for achievements in digital communications in this year’s eHealthcare Leadership Awards!

These awards honor the very best websites and digital communications from a broad spectrum of healthcare organizations. Winners of the 21st Annual eHealthcare Leadership Awards were announced Tuesday, Nov. 17 at a virtual conference.

An expert panel of judges awarded the Renown Annual Report website with a Platinum award in Best Annual Report or Special Section, in recognition of Renown’s 2019 annual report, Thank you Nevada.

 “We are so grateful to Renown for entrusting us with this crucial project, which helps the community understand the great work that they do to Fight the Good Fight and save lives every day,” said Kurt Thigpen, CEO of Ace Studios.

 Winners of Platinum, Gold, Silver, and Distinction awards represent 18 industry classifications, from hospitals and health systems to pharmaceutical firms and medical device companies. A total of 114 healthcare digital marketing experts judged the entries.

 The annual report, Thank you Nevada, was produced by Renown’s in-house Marketing & Communications team; co-led by Scott Walquist and Emily Stott, project managed by Renee Elia, distribution planned by Colleen McLellan and written by Chad Norton. Collaborators included design by The Solutions Group, digital and web design by Ace Studios, and Dynagraphics printing.

About eHealthcare Leadership Awards

eHealthcare Leadership Awards is a leading awards program that recognizes the very best websites, digital communications, and business improvement initiatives of a wide variety of healthcare organizations. This program is managed by Plain-English Health Care, which serves marketers, strategists, communicators, digital specialists, planners, C-suite executives, and business development professionals at hospitals, health systems, physician groups, and other healthcare organizations. For more information, visit ehealthcareawards.com.